This relates to your right to be informed about any gathering of data.
Here we are informing you of how we gather data:
We use Google Analytics to see where our visitors are coming from (websites, countries, search phrases). This is not identifiable by the individual and is gathered as a whole.
To opt into one of our newsletters, we collect your name and email address. If you are a member of one of our products, we'll also collect a username and password for you to use. We also store the date that you joined, and your IP address. We need to store this as proof that you gave consent to optin to our newsletter. You may unsubscribe at any time by clicking the unsubscribe link that is contained in every one of our newsletters.
If you are subscribed to any of our newsletters, then we collect data on open rates and click through rates from our emails, so that we know which topics are of higher interest to our readers. When opting into our newsletters, or members updates, etc, we give explicit details on those opt-in pages, so that your consent must be freely given in order to join our list. You can also unsubscribe at any time.
We also gather data to determine which of our pages are visited more frequently, and when sales are made, we gather those sales numbers to determine which pages are getting higher sales. This enables us to provide you with more content that is desired by the market, while growing our business in a market driven fashion.